4.9/5 · 218 reviews on the HubSpot App Marketplace

Deduplicate contacts in HubSpot

Find and merge more duplicates in your HubSpot contacts.

(No credit card needed)

Find every duplicate contact

Every form fill and import can add another copy of someone you already have. A second email address or a blank field is enough to keep two records apart. Over time the duplicate contacts pile up quietly.

Dedupely digs through your HubSpot contacts and groups the copies however they were entered.

A match option dropdown open on a column: None, Exact, Similar, Fuzzy, Similar Words and Domain Root.
A duplicate group of three records selected, with the same phone number written three ways, beside a Merge selected button.

Merge your duplicate contacts in bulk

A backlog rarely comes in pairs. The same person can sit in your CRM three or four times. Working through them one merge at a time is how a cleanup stalls.

Dedupely merges a whole search of duplicate HubSpot contacts in one pass.

Merge without the risk

Merging in HubSpot is permanent. Nobody wants to gamble with customer records. So teams put the whole cleanup on hold instead.

Dedupely holds anything you are unsure of for review and keeps every original value.

The tabs under a Duplicate Search, with Manual Review holding 28 sets, beside Send to Manual Review, Reject and Merge.
HubSpot Salesforce

Works with the HubSpot-Salesforce Integration

If your portal syncs with Salesforce, Dedupely spots it the moment you connect.

It reads the properties HubSpot writes on every linked record, so there is nothing to configure: no custom fields, no Workflows, no change to your integration settings.

Every company merge then keeps the Salesforce-linked record, so the Account on the other side never ends up pointing at a record that stopped existing. Linked records carry a Salesforce badge in your search results.

When two records in a match are linked to different Salesforce Accounts, no survivor is safe: so Dedupely holds that match and tells you why. Connect Salesforce as well and one button merges those Accounts first.

Why customers choose us

Configurable without becoming a project.

Dedupely is between tools that take weeks to learn and others that don’t give you any options. Match on any property, set a rule on any field, and still run your first merge the day you connect.

Our pricing.

It follows the records you sync. No per-user fee, no feature matrix and no tiers.

We go deeper.

The hard merges are the ones where both records look right. Dedupely turns those into a single click between two sensible options.

"It couldn't have been much easier to connect to HubSpot and run my first dedupe. The online chat was always quick, and the ease of scheduling a Zoom call with support was so easy."

Merge HubSpot duplicates in 5 minutes

Three steps from portal to first merge

The Connect a CRM screen in Dedupely, showing a HubSpot tile with a Connect button.
STEP 1

Connect your portal

Two clicks, through HubSpot's API.

A list of Duplicate Searches on companies, each with its match count.
STEP 2

Match any property

Default searches, or build your own.

Auto Merge Settings for one search, with its schedule and an Enable button.
STEP 3

Merge in bulk

Whole groups, singly, or scheduled.

20,000+ businesses
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"Incredibly effective at tackling massive duplicate data cleanup - exactly what we needed. Very helpful for cleaning up the massive amount of duplicate information that we had in our system."

"Worked as expected and Nestor at Customer support was extremely helpful walking me through some nightmare duplicate issues we had. Highly recommend!"

Questions about duplicate contacts in HubSpot

Does merging duplicate contacts in HubSpot keep the original email addresses?

Every email on the secondary record moves to the surviving contact as a secondary email. HubSpot keeps one primary address; the rest stay on the record and remain searchable, so a reply to an old address still finds the right person.

What happens to form submissions and email history when two contacts merge?

Both timelines combine on the surviving record. Form submissions, email opens, page views and notes all carry across, so the activity history is the union of the two rather than whichever record you happened to keep.

Can I match contacts on something other than email?

Yes. Match on first and last name, phone, company or any custom property, and combine several in one search. Similar Words catches names entered in reverse order, and Fuzzy catches typos in an address.

What happens to list memberships and workflow enrolments?

The surviving contact inherits the lists and active enrolments of both records. A workflow that was part way through on the secondary continues on the survivor rather than starting again.

Get started for free

20 free trial merges and as much free support as you need to get your duplicates under control.

"Dedupely helped us to quickly de-duplicate hundreds of records, with a level of transparency that gives you confidence..."

Grattan H

Pipedrive User

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