A deep dive on your CRM for the duplicates that are easy, medium and hard to find.
Match on your rules, not a fixed list
Most CRMs decide what counts as a duplicate for you. Usually that means a name and an email compared exactly. The records that matter rarely line up that neatly.
Dedupely gives duplicate matching five match options you assign field by field.
Reach the fields others ignore
A company entered under two names never groups on a fixed list. Neither does a contact with a second address. The interesting duplicates live in the fields nobody compares.
Dedupely runs matching across any synced field including your custom ones.
Narrow the matching to what matters
One search across a whole CRM buries the matches you care about. The signal drowns in volume. Precision beats coverage here.
Dedupely restricts a search to one owner or one source or one date range and saves it.
Our core features
Our base dedupe features are fully included, no upsells.
20,000+ companies trust Dedupely
Customers like Dedupely for its ease-of-use and enhanced capabilities over native solutions.
"Worked very simply and effectively and suited my budget [...] No problems at all. Great support. Very happy to recommend a good app and integration."
"Fantastic time saver with great filters - auto and bulk merging made so much easier! Time saver and filters are great! Auto and bulk merge is simply easier with this tool."
HubSpot Marketplace FAQs
Dedupely uses match options that you define to detect duplicates. You can compare fields like name, email, phone number, company name, or custom fields, using exact or similar matching. Once set, Dedupely scans your CRM and groups duplicates into match sets for you to review before merging. You have full control over the criteria used to detect duplicates, ensuring that only the right records are flagged for merging.
Yes! With Dedupely, you decide which records are considered duplicates by setting match options and merge rules. Match options define what counts as a duplicate, while merge rules control how individual fields are merged. Dedupely follows your CRM’s native merge structure, which means merging happens on a field-by-field basis: not by selecting a single “winning” record. You have full control over the logic, ensuring your most important data is kept.
Yes! You can create a search pad with your preferences and match options, to run and merge automatically, based on a schedule of your choice.
Dedupely gives you full control over what data is kept by letting you define merge rules for each field. You can choose to keep the most recently updated value, prioritize data over blanks, or apply custom logic, like selecting a specific owner or the highest score. Since merging happens field by field, you can preview results before confirming, and winning values are highlighted so you know exactly what will be kept.
Yes! You can manually review every merge before confirming, or use auto merge with pre-set safety rules to streamline the process.
No. Dedupely enhances your CRM’s duplicate management with more flexibility, automation, and advanced matching options.
Yes! Dedupely allows you to use filters to refine duplicate searches and focus only on the records that matter to you.
Our team is here to assist! You can access step-by-step guides in our Knowledge Base or reach out via chat, email, or Zoom for personalized support.
(We love Zooming, so feel free to book a call: we’re happy to walk through everything with you )
Yes! Our free trial gives you full access to all features and unlimited customer service. We help you set Dedupely up for your needs, so by the time your trial ends, you’ll have everything running smoothly.
Get started for free
20 free trial merges and as much free support as you need to get your duplicates under control.
Or sign up with Google
Wasmer D
HubSpot User
HubSpot Marketplace Running CRM cleanup for clients? See the Partner Program
