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Finally. Deduplication that just works.

How Dedupely helps you find and merge duplicate records in your CRM, in minutes.

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Works with your current CRM

How it works

Find and merge your CRM duplicates in four steps

Step 1

Find your duplicates

Build Duplicate Searches on the fields you choose, with Exact, Similar, Fuzzy, Similar Words and Domain Root matching.

  • NEWDedupely Intelligence. Finds what your search rules miss.
  • NEWAuto Match. Keeps matching in the background and lets you know when new matches reach your threshold.
  • Filters. Focus each search on the records that matter, by owner, source, date or any synced field.
See duplicate matchingSee Auto Match

Step 2

Review only what needs you

Merge the clear duplicates and deal with the uncertain ones later, without stopping your work.

  • NEWManual Review. Send the matches you're unsure about here and check them when you're ready.
  • NEWExcluded Matches. Matches that hit your Safety Settings are set aside, so bulk merging and Auto Merge skip them.
  • NEWRejected Matches. Mark a match as not a duplicate and it stops showing up. Restore it any time.
See Review

Step 3

Merge without losing important data

Merge one match, a selection or thousands at once.

  • Bulk, single and custom merge. Choose how to merge based on the duplicate and what your CRM needs.
  • Merge Rules. Choose the primary record and the value to keep in each field.
  • Preview. See the merged record before you merge.
See duplicate merging

Step 4

Keep it clean

Put Auto Merge on any Duplicate Search, so recurring duplicates are merged without you.

  • Auto Merge. Runs on the schedule you set, like every Monday between 8 and 9 AM.
  • CSV deduplication. Clean spreadsheets before you import them.
See Auto Merge

Merge with confidence

Control what every merge looks like

Merges change your live CRM, so every step is built to show you the result first and keep a record after.

  • Safety Settings

    On by default. Oversized matches and matches built on placeholder data are set aside before any merge.

  • Preview

    See the merge outcome before you merge.

  • Merge Rules

    Choose the primary record, or set outcomes at a field level.

  • Merge History

    Every merge logged, with the original values exportable as a CSV.

  • Audit Log

    Every merge and settings change in your account, tracked in one place.

  • Custom Merge

    For high-stakes merges, choose every value yourself, field by field.

See merge safety

Built on top of your CRM’s own tools

Dedupely adds what your CRM’s duplicate tool is missing: more ways to match, bulk merging, automation and control over every merge.

Compared Your CRM’s built-in tool Dedupely
Matching Set rules, usually name or email Any field, five match types
Merging One pair at a time Thousands of matches at once
New duplicates Found and merged by hand Auto Match and Auto Merge
Field values kept Varies by CRM Your Merge Rules decide
CRMs covered One CRM 7 integrations in one account

See the full comparison

Real people, unlimited help

Unlimited Zoom, chat and email support in your free trial and on every plan. We’ll set up your first searches with you.

  • Tin Castro Tin Castro Head of Customer Success
  • Nestor Gonzalez Nestor Gonzalez Customer Success
Book a ZoomChat with us

Security & Privacy

Security and privacy are at the core of everything we build. We’re certified through ISO 27001, ISO 27017 and ISO 27018, so your data is always protected.

Trust Center

Access and review our ISO and security controls for proper due diligence.

Visit our Trust Center

Security

Security documents, pen testing and security settings, all in one place.

Go to Security

Simple pricing

Our prices are based on the records in the CRM objects you choose to sync.

  • Unlimited merging, Dedupely Intelligence included
  • Every feature on every plan, Dedupely Intelligence included
  • No per-user fees, unlimited users
Plans start at
$40/month
, or
$32/month paid yearly
($384 a year)
, for up to 30,000 records.
See all plans
Talk to salesTry for free
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“Dedupely was huge in improving the quality of my CRM database. It saved me hours of manual merging.”
Marco S. · Information Systems Manager, Efecte
16,000+ duplicate records merged for a staffing firm in HubSpot Read the story

FAQs

You build Duplicate Searches on the fields you choose, with a match type for each. Dedupely Intelligence also finds duplicates with nothing to set up.

Yes. Merge Rules choose the primary record and the value to keep in each field, and you can preview every merge first.

Yes, within 30 days for most merges. Undoing adds the records back to your CRM and moves the match to Rejected Matches, so we recommend treating merges as permanent. Merge History keeps the original values of every merge, plus who merged and when.

Yes. Auto Match finds new duplicates in the background, and Auto Merge merges them on the schedule you set.

No. It works on top of it, with more ways to match, bulk merging and automation.

7 days, 20 free merges, unlimited support and no credit card. You can test matching, Auto Match, Manual Review and Merge Rules on your own CRM.

Get started for free

20 free trial merges and as much free support as you need to get your duplicates under control.

  • "Dedupely was huge in improving the quality of my CRM database. It saved me hours of manual merging."

    Marco SInformation Systems Manager, Efecte~200 employees

Running CRM cleanup for clients? See the Partner Program